Digital Banking Waves in Southeast Asia: Are Loyalty & Reward Programs the Game Changers?

Digital Banking Waves in Southeast Asia: Are Loyalty & Reward Programs the Game Changers?

Loyalty programs play a significant role in Southeast Asia’s booming digital banking landscape. They benefit both banks and users by boosting customer loyalty and offering attractive incentives. But there’s more to the story, especially in Indonesia, where digital banking is projected to generate a staggering $150 billion annual economic impact by 2025 (McKinsey report).

What you’ll learn from this e-book:

• Insights into how loyalty & reward programs can serve as game-changing strategies for the digital banking industry.
• How loyalty and rewards programs can cultivate customer loyalty within this industry
• How both digital banks and their customers can mutually benefit from loyalty program implementation
• Various challenges to achieve profitability, as despite an influx of new players, only a few have managed to achieve profitability.