There’s always a challenge in every journey. But on this journey, L’Oréal never feels alone. TADA is always on standby to help us achieve our objectives. With this program, L’Oréal and TADA have a tagline “Stronger Together” because TADA always contributes to our program with responsibility, communication, and consistency.

For BCA Multi Finance, maintaining relationships with our end-users or sellers is very important because they are our main drive in the business. We chose TADA to run our channel incentive program because we can customize the program based on the current needs of BCA Multi Finance, so that we can encourage our sellers perform well with points that can be redeemed into practical and valuable rewards, such as e-wallet balance. The reward balance top-up process is also fast, only one working day, so that BCA Multi Finance can provide timely rewards for our sellers based on the cut-off time in each month.

GAMAL Men chose TADA to maximize the loyalty program. We chose TADA as a technology platform to build affiliate marketing through an exclusive membership called “GAMAL Men Plus”. That way, GAMAL Men can focus on a retention strategy where TADA can bridge us with consumers through existing tools. Not only that, with TADA, our loyalty program has become more scalable. It is because TADA can record all of GAMAL Men’s activities, such as giving points as rewards for the loyalty program, to transactions through these points during the member’s redemption process.

Before using TADA, the rewarding process was full of struggle. The physical voucher form requires a long flow, starting from purchasing vouchers to vendors to sending them directly to each customer’s address. This complexity has led us to start awarding rewards in the form of digital points through the TADA loyalty program. Digital points simplified the complicated process of distributing points to 5 days faster. This collaboration helped improve services to our customers and bank sellers.