Trusted by leading companies across Asia, Tada helps digitalize trade promotion, distribution incentive, customer loyalty, sales incentive, and employee engagement programs through an AI-powered platform that’s enterprise-ready, secure, and easy to integrate.
Trusted by leading companies across Asia, Tada helps digitalize trade promotion, distribution incentive, customer loyalty, sales incentive, and employee engagement programs through an AI-powered platform that’s enterprise-ready, secure, and easy to integrate.

Tada is an AI-powered Enterprise Loyalty & Rewards Platform that helps businesses acquire, engage, reward, and retain customers, channel partners, sales teams, and employees through scalable loyalty, incentive, and engagement programs.
Trusted by 400+ leading brands across APAC, Tada helps enterprises digitalize customer loyalty, trade promotion, channel incentives, sales incentives, and employee engagement through a secure, enterprise-ready platform powered by AI and data.
We offer a comprehensive suite of solutions, including: Customer Loyalty, B2B & Channel Partner Loyalty, Trade & Sales Incentives, WhatsApp Loyalty, Promoter Incentives, and Employee Engagement.
Built with enterprise-grade security, Tada supports SaaS, Private Cloud, and On-Premise deployment, with seamless integration into existing business systems.

Trusted by local and global brands
Established in 2012, we have an extensive portfolio in loyalty & rewards
Award-Winning. Enterprise-Trusted. Globally Proven.
As a technology company specializing in loyalty and rewards, Tada has received numerous prestigious awards at both the national and Asia-Pacific level.
This recognition reflects the excellence of the solutions, innovation, and technology we deliver, as well as the success of the loyalty programs we’ve built together with leading brands.
The Asia-Pacific Loyalty & Engagement Awards 2022
- Best Loyalty Programme – Food & Beverage (Bakmi GM)
- Best Online Experience (Bakmi GM)
- Best Loyalty Programme – Fashion & Beauty (ERHA)
- Best Membership Programme (ERHA)
- Best Covid-19 Response – Relationship Marketing (L’Oréal Indonesia)
Marketing Excellence Awards Indonesia 2022
- Gold – Excellence in B2B Marketing (L’Oréal Indonesia)
- Silver – Excellence in Pivot Marketing (L’Oréal Indonesia)
- Silver – Excellence in Loyalty Marketing (ERHA)
- Bronze – Excellence in COVID-19 Related Campaign (L’Oréal Indonesia)
- Bronze – Excellence in Loyalty Marketing (Bakmi GM)
This award is given to Tada for facilitating our client, Bakmi GM, a leading F&B brand, to develop the best loyalty program. Our game-changing solution enables Bakmi GM to provide an end-to-end loyalty application where customers can register as members and earn points for every transaction across all channels, can place orders online, and redeem their points through the application.
This award goes to Tada for facilitating our client, ERHA, a leading skincare brand, to develop the best membership program for their customers. Tada’s game-changing solution enables our clients to provide a loyalty app to their customers which includes collecting points for every purchase made across all channels and enabling them to become ambassadors through the reseller feature. Members can also shop for ERHA products directly from the app and have them delivered or picked up at the store as they wish.
This award is given to Tada for facilitating our client, Bakmi GM, a leading F&B brand, to develop the best loyalty program. Our game-changing solution allows Bakmi GM to provide an end-to-end loyalty application where customers can register as members and earn points for every transaction across all channels, place orders online, and redeem their points via the app.
This award is given to Tada for facilitating our client, L’Oréal, a global hair care brand, in responding to Covid-19, by developing a loyalty & reward application that focuses on its relationship marketing strategy. Our game-changing solutions enable clients to respond quickly to the challenges their channel partners are experiencing as a result of Covid-19 through integrated social commerce programmes.
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